CUSTOMER JOURNEY VIDEOS: Million Dollar Trader

THE CHALLENGE

The Service (Quote from the "Code V" Video Script): "Here’s your opportunity to learn the expertise for true wealth creation with the Million Dollar Trader online training program. Discover the EXACT techniques that have helped Australia’s leading trader, Greg Tolpigin, make tens of millions for himself and global investment banks like Citigroup, Macquarie Bank and Bankers Trust for over 25 years."  

The Challenge: The Million Dollar Trader course is comprehensive and contains Greg's lifetime worth of successful trading knowledge. We needed to first introduce the course, but then also showcase the depth of knowledge that is included in the training. Trust is a very important factor in this industry, so we needed to showcase Greg's achievments as well as making the MDT brand FEEL established and credible for viewers.

VIDEO 1: Overview of the course and Unique Value Proposition

The Visionary Team worked with celebrated Australian stock trader Greg Tolpigin, to create 2 videos. The first explains the offering powerfully to a new audience. ...

VIDEO 2: Details about curriculum & add credibility

The 2nd video dives deeper into the curriculum and Greg’s credibility. The vision is to use Facebook Ads to ensure viewers who watch the first video automatically start seeing the 2nd video. This will increase the amount of leads that purchase the product. 

The videos incorporated colourful, on brand graphics with modern design to make the MDT brand feel industry leading. We also incorporated photos throughout to ensure that Greg’s credibility as a mentor was conveyed.

Greg Tolpigin, Million Dollar Trader's Founder said:"Visionary came highly recommended from a trusted source so it was an easy choice. The Visionary Team were a delight to work with. Everything was as expected. Updates were on time and all key deliverables met within budget and with zero negative surprises. The process was one of the seamless and easiest creative programs I have ever worked on. I would definitely recommend Visionary to anyone seeking a professional video and the highest level of service and results." 

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