Setup Google Analytics and Provide Access to The Visionary Team
Now we need to setup Google Analytics reporting, so that we can track the results of your video, and optimise your website for further success. This task can be technical, so it’s best your website administrator completes it. It will take them 5 minutes, and they have likely already set this up.
Firstly, setup Google Analytics for your website.
Here are some simple instructions to get this done:
https://support.google.com/analytics/answer/1008015?hl=en&ref_topic=3544906
Next, add The Visionary Team as an “Admin” user in Google Analytics.
This can be done by taking the following navigation in Google Analytics:
Admin -> User Management -> “+” icon -> Add Users -> Add “DigitalMarketing@visionarydigitalstudios.com” (the email account we’ll use for viewing the reports)
Ensure all boxes under “Permissions” are checked, and click “Add”
(NOTE – If you’d prefer to only provide us “read” access, that’s fine – however in that case we’ll also ask your team to setup our reporting for us).
Excellent work! Now … advise your Visionary Creative Director and they will go ahead and complete the setup on your behalf.
Here’s what The Visionary Team will do next:
– We’ll finish the setup of the Facebook Pixel for you and install it in your website
– We’ll setup your Facebook Ads account, so that you are ready to run ads
– We’ll setup our team to access and manage your ads
– We’ll setup your reporting, so we can constantly monitor and advise on progress